C2HR's Content Developer Compensation Survey

Given the boom in digital viewing, an ever-expanding competitor base and ongoing industry consolidation, compensation practices in the digital, media and entertainment industry are dynamic and ever-changing. Digital supremacy is driving the creation of new job families and driving up salaries, bonuses and long-term incentives (LTIs) across the employment market. To compete in this intense war for talent, content developers rely upon C2HR’s Annual Compensation Surveys to provide industry-specific benchmarks on pay, amenities and a wide range of compensation factors for 656 positions at all levels in functions such as general management, programming, creative production, technical production, post production, remote operations, library, affiliate and media relations, community affairs, market research, digital distribution, advertising sales, affiliate advertising sales, advertising sales operations, legal and business affairs and G&A.

Thirty seven (37) companies — representing 153 networks and approximately 31,000 employees — are using the 2020 C2HR Survey data to understand salary differentials to benchmark compensation, to establish job architecture, rational pay levels and pay structures, and to make informed decisions about bonus plans and equity plans. Participant companies include all five national broadcast networks and all 20 of the most watched national cable networks, as well as companies who create content for internet channels.

Survey Reports

C2HR has commissioned the Croner Company, a leading compensation research and design firm, to collect and analyze the data and identify industry compensation trends and benchmarks. Given the highly confidential survey data, the results from any given company cannot be seen. Only summary information pertaining to all participants is available. This reporting approach complies with Federal Trade Commission (FTC) regulation and encourages participation without fear of exposing proprietary information to the public.

C2HR’s Compensation Survey results are delivered via a secure online data portal which allows for customizable Excel spreadsheets and presentation-ready reports for every position. Tools for analysis include paired comparison and titles matched reports; and the Annual Trends Report. Participant companies may select a custom cut of the data set for an extra fee. For additional information or to participate in C2HR’s Compensation Surveys, please contact Laurie Krashanoff, via this form, or call her at 415.485.5521.

Job Families

Digital Media


News Assignment Desk

Content or News Editorial

Content or News Research


Program Acquisitions

Original Programming

Program Development

Current Programming

Program Scheduling

Talent Relations

Show Booking

Music Content


Coordinating Producing


Multimedia Producing

Digital Journalist

Technical Operations

Studio / Remote Production

Network Operations Coordination

Closed Captioning

Quality Control

Media Operations

Broadcast Operations

Master Control

Broadcast Engineering (SB=Server-Based)

Transmission Engineering

Digital Mastering / Encoding Services

Post Production

Audio Editing / Mixing / Design

Character Generation



Digital Assets

On-Air Promotions

Writing / Producing


Creative Design

Production Art

Motion Graphics Design

Effects Design

Creative Services

Creative Services Traffic Project Management

Photo Editing


Marketing Strategy

Consumer Marketing

Brand / Product Marketing

Digital / Social Media Marketing

Digital Partner Marketing

Media Planning

Events Marketing

Market and/or Audience Research

Consumer Insights and Analytics

Data Science

Business Intelligence Engineering

Extract Transform and Load Developing

Advertising Sales

Sales Account Management

Sales Planning

Sales Analysis

Integrated Sales and Marketing

Advertising Solutions

Advertising Sales Marketing

Affiliate Sales

Broadcaster Affiliate Relations

Affiliate Marketing


Digital Distribution

International Distribution

Sales Operations

Advertisement Inventory

Advertisement Traffic

Sales Training

Legal and/or Business Affairs

Legal Counsel


Contract Administration

Standards and Practices

Rights and Clearances



Human Resources

Inclusion and Diversity



Production Accounting

Royalty Accounting

Production Financial Analysis

Participation and Residual


Information Technology

Advanced Technology

Digital Media Delivery Engineering

International General Management

International Programming

International Producing

International Marketing

International Head of Advertising Sales

International Business Development

Survey Schedule


Compensation Survey

If you are interested in becoming a C2HR Compensation Survey participant, or would like additional information, please contact Laurie Krashanoff at 415.485.5521 or click to access the sign up form.


The Croner Company conducts this Survey as an independent third party on behalf of the Survey’s participants. The Croner Company guards the confidentiality of each participant’s data as well as that of the Survey report. Survey reports, data, special analyses and results are distributed to Survey participants only and will not be sold or otherwise distributed to non-participants by The Croner Company or any third party unless required to be produced by legal process. Non-participants may obtain the report only by agreeing, in writing, to participate in the following year’s Survey.

All Survey participants are required to sign a statement that confirms that they will abide by confidentiality standards and not share usernames or passwords, make copies, allow copies to be made, distribute electronic files, or otherwise reproduce or share any part of the Survey report results or data with non-participating organizations, divisions, entities or individuals.


If your company operates in the technology, media and entertainment industry, we invite you to join our community of 4,300 HR professionals!