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Comcast NBCUnites Touches Lives of 140,000
2020 Social Impact Award Winner

In 2018, NBCUniversal launched an extensive employee survey to gauge interest in company-led community service opportunities. The results indicated that NBCU employees are very passionate about working for a company that gives back to its communities and that they wanted to be more involved in a broad range of volunteer activities. 

In 2019 the organization launched Comcast NBCUnites, a volunteering and social impact program created to support the communities where employees live and work and to provide employees an opportunity to get involved in a variety of causes. In the first year, more than 14,000 employees contributed over 37,000 hours of service to touch the lives of 140,000 individuals around the globe.  

Graphical user interface, text    Description automatically generatedThrough Comcast NBCUnites, the company forged new partnerships in the community and expanded existing relationships with 20+ non-profit organizations that address three key focus areas: Building Stronger Communities, Empowering the Next Generation of Storytellers and Promoting Media and Technology Skills. 

Throughout the year, Comcast NBCUniversal employees worked on a variety of programs such as preparing meals and supply kits, hosting students from Minds Matter and Ghetto Film School for industry exposure and professional development opportunities, mentoring young people through Big Brothers Big Sisters, and serving on the leadership boards of Taproot, Cradles to Crayons, Story Pirates and more.  

Volunteering and social impact occurred year-round through Comcast NBCUnites supported by three tentpole initiatives:  

  • Service Weeks, a two-week period during the spring that serves as the company’s largest volunteering push of the year; 

  • Season of Service, which provided employees the opportunity to give back during the first three weeks in December; and 

  • Volunteer Fairs, which were hosted in the first quarter of the year and allowed 1,000+ employees in several locations to meet with nonprofit partners and learn how to get involved.

Participating employees expressed gratitude and pride as a result of their participation in Comcast NBCUnites with one employee saying, “I am so proud to work for a company that lets us inspire young people and lets us learn from them too. We benefit as much as they do!”